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A Legacy of Excellence

Exceptional defined

With over 15 years of experience in residential and commercial real estate, you can trust Shirley’s exceptional level of service and knowledge.

About

The Seller Experience

Selling with Shirley

First impressions matter. In Toronto’s fast-paced and competitive real estate market, distinctive brand positioning, international media exclusivity and leading technology are what set the stage to elevate your property and maximize its exposure. 

 

Every property represented by Shirley benefits from her extensive knowledge, the distinguished legacy of the Sotheby’s brand and gains access to exclusive marketing opportunities. From houses, condos to commercial and luxury landmark properties, she extends her exceptional level of service to every property across every price range. Luxury is an experience, not a price point.


Open and honest communication, accountability and extraordinary marketing for your property sets Shirley apart when it comes to selling. 

Explore The Seller Experience

In-Depth Market Valuation

Understanding the true market value of your property, market trends and demographics gives you a greater perspective on potential buyers, allowing you to plan for the best strategic pricing to maximize the potential return on the sale of your property.

Styling & Staging Consultation

The right styling elevates your property to give the best first impression. We’ll work with you from advice on decluttering, furniture arrangement, even down to fresh flowers to set up your home to look its most attractive and appealing to prospective buyers.

Photography & VR Tour

Professional photography can make the difference in maximizing the appeal of your property. Beautiful shots for digital and print marketing elevates the marketability and desirability of your home. We take it a step further by creating VR walking tours and floor plans of your property, giving buyers an immersive experience.

Sotheby’s International Realty Global Syndication

Global Digital Marketing

With nearly 100% of buyers previewing homes online, we are connected in the expansive media network and global position of the Sotheby’s brand. With over 1 billion annual online impressions, we reach buyers locally and globally through syndication with dozens of premier media outlets, combined with targeted Facebook and Instagram ads. You can trust in the unrivalled exposure of your property.

Sotheby's International Realty Syndication

Print Marketing

By leveraging the strength of the Sotheby's network, your property will have exclusive access to an array of premier print and digital media options unavailable through other real estate brokerages. And for every listing, high quality, compelling feature sheets are created. By combing professional photos, engaging narrative details and insightful information, your property brochure will be an essential asset to capture the interest of prospective buyers.

Marketing & Accountability Reports

Transparent communication from the number of potential buyers who visit your open house to the number of people who view your listing online is a commitment to you. With Folio, an exclusive proprietary online client platform, you gain clear, transparent insight into the marketing and sales activity completed for your property. To measure results, we also provide detailed property reports showing the view and enquiry stats for partner sites using ListTrac.

Connect With Shirley

Questions about the Seller Experience? Considering having Shirley represent the sale of your property or interested in a market valuation of your property? Let’s connect.

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